NIKE
CITY OF ZOOM
I worked with R/GA to help create some animated trailers and content for a giant LED basketball court. All the animation was created for the NBA All-Star week in New York. The work could be seen both online and throughout the city on billboards advertising space as well as inside the Nike " Zoom City Arena" installation, in Tribeca, created for the occasion.
DESIGN | ANIMATION
NYC CAMPAIGN
versions of the trailer and banner ads could be seen all around New York as well as on the court itself, a giant LED screen.
